FAQ

Frequently Asked Questions.

Everything clients ask us most about pricing, process, support, and service delivery.

General

General Questions.

Start here for pricing, GST, onboarding, process, delivery, payments, and ongoing support.

Pricing & GST

Pricing expectations, tax handling, and invoice basics.

If the client is based in India, GST is applicable as per current regulations and is added on top of the listed prices unless explicitly stated otherwise in the proposal or invoice. If you're outside India, GST may not apply. We confirm the exact tax treatment before invoicing.

Getting Started

What we need from you and how projects begin.

Start from the Get a Quote page with your requirements. We'll review, schedule a short discovery call, and then share scope, timeline, and a fixed quote or retainer plan depending on the project.

Basic goals, references, content if available, and access to existing assets such as domain, hosting, analytics, or store admin. If you don't have everything ready, we'll guide you step by step.

Process & Delivery

Revisions, handover, timelines, and legal process.

We work in short review cycles. You get clear milestones and revision rounds per milestone, so feedback is structured and changes are made efficiently without endless back-and-forth.

Yes. You get access to all source files, credentials ownership remains with you, and we share a handover checklist so your team can run the site or store confidently.

Yes. If you require an NDA before sharing details, send it over and we'll review and sign before discovery.

Payments & Support

Milestones, retainers, and post-launch support.

Most fixed-scope projects are split into milestones with an advance and staged payments. Retainers are billed monthly in advance. The exact structure is confirmed in the proposal.

Yes. We offer monthly support for updates, monitoring, small improvements, and priority fixes. You can also come back for ad-hoc work if you don't need a retainer.

Services

Service Questions.

Topic-wise answers for design, web development, eCommerce, branding, React apps, and social media.

Web Development

Performance, frameworks, CMS, SEO, and animation handling.

Yes. It's a delivery condition, not a target. We don't sign off a project until all four Lighthouse scores are 95 or above and all Core Web Vitals are passing.

Only when the project needs them. Marketing sites are built with plain HTML, CSS, and JavaScript for maximum performance. Apps that need interactivity use Next.js or Astro. The choice is always driven by the project's actual requirements.

We work with Sanity, Contentful, DatoCMS, and Prismic for headless CMS. If you have an existing CMS, we'll assess it and integrate accordingly.

All GSAP and CSS animations are trigger-based, lazy-initialized, and respect the prefers-reduced-motion media query. Heavy animations are only loaded when visible.

Yes. We do full 301 redirect mapping, preserve all existing meta data, and carry over structured data. Most clients see SEO improvements within 60 days of the new site launching.

UI / UX Design

Research, revisions, deliverables, and handoff process.

A landing page takes 7 to 10 days. A full product design with 20 or more screens typically runs 4 to 6 weeks including research, revisions, and handoff. We'll give you a precise timeline after the discovery call.

Both. We work within existing brand guidelines or help define them from scratch. We've done full rebrands and pixel-perfect extensions of complex existing systems.

All packages include revision rounds. We present multiple directions early so we align on style before investing in full screens. Major misalignments at final stage are rare with our structured process.

Yes. This is one of our biggest advantages. GAP3 offers both design and development. We can take your project from Figma to a fully built React, Shopify, or WordPress product.

You receive the full Figma source file, exported assets in SVG, PNG, and WebP, CSS tokens, Lottie animations if applicable, and a design guidelines PDF when needed.

WordPress Development

Themes, Gutenberg, migrations, SEO, and maintainability.

A standard business site with 5 to 8 pages takes 3 to 4 weeks. A larger site with WooCommerce and custom blocks runs 5 to 8 weeks. Enterprise projects with complex integrations are scoped individually.

Yes. We handle full migrations including content, media, users, settings, plugins, and URL redirects with zero downtime using a staging environment.

Not at all. Every site we build uses custom Gutenberg blocks that give you a clean, intuitive editing experience. If you can use Google Docs, you can manage your WordPress site.

No. We hand-code every theme. Page builders are convenient but they make sites slow, hard to maintain, and difficult to optimize for SEO. Our custom approach is faster and more reliable.

SEO is engineered into every build with schema markup, clean HTML, fast load times, Core Web Vitals passing, and Yoast SEO configured where relevant. Most clients see measurable ranking improvements within 3 months.

Shopify Development

Theme builds, migrations, apps, retainers, and store control.

A theme customization takes 2 to 3 weeks. A full custom Liquid theme takes 4 to 6 weeks. A Shopify Plus project with integrations runs 6 to 10 weeks. We'll give you a precise timeline after discovery.

Yes. We handle store migrations including product data, customer records, order history, and SEO redirects. Your store's Google rankings are preserved throughout the process.

Yes. App selection, configuration, and testing is included. We recommend only the apps you actually need and configure them properly instead of installing unnecessary extras.

Absolutely. Every store we build uses Shopify's native section-based architecture so your team can update products, collections, banners, and content without developer help.

Yes. We offer monthly retainers for ongoing development, CRO testing, new feature work, and seasonal campaign development. Most clients continue working with us after launch.

WooCommerce Development

Custom store builds, checkout, SEO, and ongoing support.

Yes. We can optimize performance, refactor templates, improve the checkout flow, and fix plugin conflicts. We start with a quick audit and then propose a focused plan.

Yes. We build bespoke WooCommerce themes with clean templates, fast loading pages, and a maintainable codebase without unnecessary plugin bloat.

Stripe and PayPal are common, but we also support Razorpay and region-specific gateways when available. We can set up taxes, shipping rules, and email flows too.

Yes. We handle technical SEO basics, structured data, clean URLs, and optimized templates. We also make sure product pages load fast and are easy to crawl.

Yes. We offer monthly maintenance for updates, monitoring, speed improvements, and small iteration requests as your catalog and marketing evolve.

React Development

Architecture, testing, integrations, and long-term scalability.

Next.js gives us server-side rendering, image optimization, file-based routing, API routes, and edge deployment out of the box. It solves SEO and performance challenges that are painful to retrofit into a plain React app.

Yes. Unit tests for business logic, integration tests for API routes, and end-to-end tests for critical user paths. Coverage levels are scoped by project size and budget.

Most clients continue with a monthly retainer for ongoing development. We can also hand off to your internal team with documentation and a recorded codebase walkthrough.

Yes. We connect to REST APIs, GraphQL endpoints, and databases directly. We've integrated with Salesforce, HubSpot, Intercom, and many internal APIs.

We use lightweight, explicit tools based on project needs. For modern Next.js builds that usually means URL state, local component state, and focused client or server data flows rather than unnecessary global complexity.

Brand Identity

Strategy, logo concepts, licensing, evolution, and deliverables.

We run a structured brand strategy workshop before any design begins. That discovery process defining positioning, audience, and personality is what separates a brand that works from a logo that only looks nice.

We present 2 to 3 distinct directions in the first round, each with clear rationale. This gives you real choice without the paralysis of 10 nearly identical options.

Yes. We recommend fonts based on your budget and use case across web, print, and apps, and advise on licensing. Where possible we recommend fonts with permissive open-source licenses.

Yes. We do brand evolution by refining and systemizing an existing identity without losing brand equity. We'll audit what exists, keep what works, and evolve what doesn't.

AI, EPS, SVG, PNG in all required sizes and color variants, PDF brand guidelines, motion assets where needed, and a master package with everything clearly organized.

Social Media Marketing

Planning, creative, reporting, posting, and audience strategy.

Yes. We build a monthly content strategy and calendar, write captions, and tailor hooks and calls to action to your audience. You approve before anything goes live.

Yes. We either work within your existing brand guidelines or define a social-first design system. You receive reusable templates for ongoing consistency.

Instagram and LinkedIn are most common. We also support Facebook, YouTube Shorts, and X depending on your audience. The plan is based on your goals and internal capacity.

We align on KPIs such as reach, engagement, clicks, leads, and conversions, then report monthly with what worked, what didn't, and what we're testing next.

Yes. We prepare assets and copy, schedule posts, and keep everything organized in a content calendar. If you prefer to post internally, we can hand over ready-to-publish packs.

Still need help with something specific to your project?

Get a Quote
Technologies

Our Tech Stack

FigmaFigma
React.jsReact.js
Next.jsNext.js
TypeScriptTypeScript
ShopifyShopify
WordPressWordPress
HTML5HTML5
CSS3CSS3
TailwindTailwind
FramerFramer
FigmaFigma
React.jsReact.js
Next.jsNext.js
TypeScriptTypeScript
ShopifyShopify
WordPressWordPress
HTML5HTML5
CSS3CSS3
TailwindTailwind
FramerFramer
FigmaFigma
React.jsReact.js
Next.jsNext.js
TypeScriptTypeScript
ShopifyShopify
WordPressWordPress
HTML5HTML5
CSS3CSS3
TailwindTailwind
FramerFramer
PHPPHP
GitGit
MySQLMySQL
AWS/VercelAWS/Vercel
IllustratorIllustrator
PhotoshopPhotoshop
SassSass
Node.jsNode.js
StripeStripe
GraphQLGraphQL
PHPPHP
GitGit
MySQLMySQL
AWS/VercelAWS/Vercel
IllustratorIllustrator
PhotoshopPhotoshop
SassSass
Node.jsNode.js
StripeStripe
GraphQLGraphQL
PHPPHP
GitGit
MySQLMySQL
AWS/VercelAWS/Vercel
IllustratorIllustrator
PhotoshopPhotoshop
SassSass
Node.jsNode.js
StripeStripe
GraphQLGraphQL